We held a chalk art festival on the Halifax waterfront near the Salter lot on May 11th 2018 between 9-3.
Despite the temporary aspect of the chalk on the street, the art had a lasting impact. Many people, of all ages and demographics, engaged with the activities happening in the area. There were people sitting and listening to the music, playing hopscotch on drawings that children had made, colouring with the chalk, and observing more generally. It was clear that the event was popular to children, but it was also appealing to people of all ages.
The Chalk Art Festival was a low-resource way of creating lasting impact through an event; the chalk art stays on the ground beyond the event hours, and the accessible nature of sidewalk chalk allows people of all ages and demographics to engage with their community, and create art on the waterfront. Children were smiling, visitors were excited to be there, and passersby were interested to hear about what was happening. Many people were intrigued and impressed by the chalk artists, and crowded around to watch them work.
Special thanks to Develop Nova Scotia for their partnership on this project!
PBJ Design acknowledges that our events take place in Mi’Kma’ki, on the traditional unceded lands of the Mi’kmaq People. Placemaking is nothing without the land and communities we work in, and we acknowledge that this place is Mi’Kma’ki. For more information, click here.